SCOPE
The Cairn Project’s mission is to get girls outside. The Cairn Project partnered with Studio Neue to create and brand and website that would help the nonprofit mobilize a passionate network of outdoor enthusiasts to embark on adventures that in turn support programs that expand wilderness opportunities for young women. Studio Neue is now the ongoing design and digital marketing agency of record for The Cairn Project.
DISCIPLINES
YEAR
2016
Branding
We designed a minimalist brand that embodies The Cairn Foundation’s sense of adventure and community, while conveying a level of style and sophistication not typically found in the nonprofit space.
A beautiful website built to drive action.
Website
The website maintains the brand’s minimalist aesthetic and uses brilliant natural imagery to captivate users and drive them to “Start a Fundraiser” or “Support a Fundraiser.” A fully responsive site creates a seamless experience across all devices — a must for on-the-go adventure seekers.
"Working with Studio Neue to develop our visual identity and website has been a great experience. The team brings a top notch combo of savvy expertise, creative and responsive design processes, and relationship-driven approaches that is exactly what we were looking for. Our work with them has a feeling of committed teamwork that we value tremendously."
